Here’s a thought – If your marketing is not in alignment with what your market wants -You’re headed towards failure! It’s a simple truth..
The great thing is that there’s no science behind knowing EXACTLY what they want and delivering it to them. All it takes is a little bit of work and 2 simple questions. I’m gonna make this once really, really short ’cause I gotta get back to creating Social Control for you guys..
The Simplest Way To Know Your Market’s Wants
The first thing you need to do is figure out WHAT YOU WANT TO ASK:
Here are some suggestions for market research.
- What frustrates you the most about [Insert YOUR NICHE Here]?
- What do you NEED answered about [Insert YOUR NICHE Here] that you CAN’T find anywhere else?
- Complete this sentence: If only I knew how to ______________ I would be successful.
The next step is to figure out HOW TO ASK: There are different ways to ask these questions (FREE & PAID)
- SurveyMonkey.com – They have a free account you can use if you don’t want to get a paid subscription yet. It’s a really good service.
- MachForm – This is a script that I use to create my Question Forms & Surveys. It’s only $39.00 and it’s GREAT!! They offer one FREE installation of the software, too.
The last step is to analyze the results and determine how you want to deliver your market’s WANTS/NEEDS. This can be in form of:
- a Product
- a Webinar
- a Teleseminar
- a Blog Post
- a Special Report
- a Boot Camp Video Series
…and a few more ways. That’s it for today’s post, I hope you got a lot out of it .
Please leave me a comment below, and as always share it, tweet it, digg it, and stumble it – I’d really appreciate it.
Talk to you soon,
Hector “The Alexa Director”
P.S - I’m still taking questions for the Social Control Program, Go here to send your questions: http://www.hectorjcuevas.com/questions/
71
Great tips, thanks Hector!
Anytime Emily..
Thanks for stopping by
Hey Hector,
Thanks for the tips… I haven’t used surveys yet. I’m adding it to my list of things to do.
Coach Freddie
Coach Freddie´s last [type] ..Where Do Dreams Come From?
Hey Freddie..
Definitely a great way to gather market info..
talk soon
Hector
Hey Hector,
If people are looking for a good example of what you are talking about. I create an evaluation survey on Wednesday. It does exactly that…Provides the blogger information what the readers are looking for. You can go to it by clicking on the link below if you want to see a good example.
Have a great weekend…
Josh
Josh Garcia´s last [type] ..Can You Give Me 2 Minutes of Your Time – So I Can Serve You Better!
Hey Josh..
Yea, that’s a great example, thanks for sharing it..
talk soon
Hector
Hi Hector,
Thanks for sharing your feedback insight.
The best way to know what people want is to listen to them. Many times people assume, which is a dangerous action to take for a network marketer. In order to focus on the needs you must listen for them.
Ryan
Ryan´s last [type] ..7 Tips For Effective List Building
Hey Ryan,
Listening is a skill and it takes practice – so I totally agree with you
talk soon
Hector
Hector,
Thanks for those extremely valuable little tidbits. I tried to do a survey and I got some great responses but just not very many– so I will try some of your ideas. Thanks!
Rebecca Johnson´s last [type] ..How You Can Get At Least 3 New Clients, Customers And/Or Business Partners In The Next 30 Days
Rebecca,
Surveys are great – definitely give it another go and gather more info, there’s a good chance you might run into GOLD in those responses..
thanks for sharing
talk soon
Hector
Thanks Hector!
Once again you provide extremely useful and valuable info here! And I agree with Ryan as well, listening is our most valuable skill for SO many reasons, including understanding your target market, clients, prospects, and team members!
Wishing You Continued Success!
Vicki
Vicki Berry´s last [type] ..If You Are Serious About Your Business, Do Not Use WordPress.com!
Vicki,
Totally agree with both of you.. Listening is a skill that takes practice..
talk soon
Hector
I always get valuable information from you Hector and learn from it. thank you for sharing cyndy
cyndy nale´s last [type] ..Bring innovation in,dig in your thoughts and soar with dignity:)
Hey Cyndy..
I’m glad to help – thanks for stopping by
talk soon
Hector
Hector,
Great information you share here as usual, Listening and getting feedback from your customer , reader, prospect is key to setting yourself up for success!
Chris Bernardo´s last [type] ..Easy Way to Speak to only Quality Prospects
Chris,
Yup.. you’re 100% right. Getting that valuable feedback is what’s gonna let you know if you’re headed down the right track.
talk soon
Hector
Hector,
the information in this blog is great. I did get a lot out of it.
Laticia´s last [type] ..A New Science In Network Marketing
Hey Laticia,
I’m glad you got a lot out of it.. thanks for stopping by
talk soon
Hector
Hey Hector, great post. I used Survey Monkey for the first time a few weeks back to get some feedback from people, and it worked a treat. I have to say I used the free version of survey monkey just to get a feel for it and to see if it was something that I wanted to use going forward. It is awesome so needless to say I now have a paid subscription
thanks for the tips
cheers
Nat
Thanks Nat..
Survey Monkey IS really cool and I’m happy to hear you’re doing your market research.. it’s very important
talk soon
Hector
Yo Hector,
Short and Sweet. Survey Monkey is great. I have not used it personally but I know people who have with great success.
I think it’s important to remember everyone is looking for a solution in their life. If you can tap into the emotional wants of the end user and can deliver it the fastest way possible, then you’ve got a winning recipe for success.
Ryan Yokome´s last [type] ..How To Be In Flow Like “Eckhart Tolle” And Attract More Abundance Into Your Life
Ryan..
Totally agree with you man.. That’s REAL marketing right there. We’re problem solvers first and business owners second..
thanks for sharing that bro
talk soon
Hector
Hello Hector
What a great concept, deliver to your market what they want
I agree 100%, the best way to know what your market wants is to ask them.
Now you have me thinking of doing a survey
Peter R Fuller´s last [type] ..Why I started my own Home Business
Peter..
You should definitely do one.. it’s a great way to cut the guesswork an get to what they’re really looking for..
thanks for stopping by
talk soon
Hector
Hi Hector, Feedback is so key. Thanks for the great reminder and the other tips too. And thanks for response to my question about the plug in. You are on the ball! I’m going to try it. blessings, Amy
Amy Hagerup´s last [type] ..Promoting Healthy Emotions – Last Chance Advice
Amy,
You’re very welcome – glad I could help
Thanks for stopping by again,
talk soon,
Hector
This is great info Hector!
I just learned in the MLM Launch Formula that surveys are a great way to find optimal business partners too! I’ve seen Katie Freiling flat out ask her followers the type of content they would like to receive too. If you want to know what they want, it doesn’t hurt to ask!
Thanks Hector!
Shaylee,
You’re totally right.. If you wanna know, just ask.
Thanks for sharing
talk soon
Hector
Surveys are awesome! I recently used surveymonkey for the first time and was amazed at how simple it was! Thanks for pointing this out!
Amanda´s last [type] ..Do You Know When To Say No
Hey Amanda,
Surveys couldn’t be any easier – the market research you get out of them is pure gold..
thanks for commenting
talk soon
Hector
Thanks Hector, although i got this information lately but this will help a lot! i like your tips they are really useful to my marketing! Happy New Year dude!