So last week I released my very first insider report on my blog showing a simple, but effective strategy on how to get more leads from your blog.
…looking at the comments, many people liked it, which is always good.
I tracked everything from pageviews to downloads just so I could show you how well it turned out (..or how much it sucked) – thankfully, it was the former :0)
Here are the results of that quick report release:
- Downloads: 139 in 5 days – This was tracked using the Bit.ly link tracking service.
- Post Views: 547 views since published – This was tracked using the Google Analytic plugin on my blog (Google Analyticator) and the WordPress Stats plugin for the cool looking graph.
WEIRD RIGHT?
Now, in my mind… this just doesn’t make any sense. I mean, how can I get 547 post views but only 139 downloads?
One of 2 things might have happened:
- 1. The Bi.ly tracking was messed up.. OR
- 2. Those who came to view the page already had the report and just wanted to see where it came from.
Here’s why I think #2 was the case, and how you can benefit from using this strategy yourself.
As you probably know, the report was a direct download, meaning that there was no opt-in required or any of that nonsense. I just wanted to get the info in people’s hands.
INSIDE THE INSIDER REPORT.. it gave the user the ability to distribute the report to anyone they like, which I believe created the gigantic boost in traffic as you can clearly see in the graph.
The fact that more and more people were getting their hands on this report, I believe that led more people back to the original post to see where it came from.
So I’d like to thank everyone who shared this report with their list, social media followers, tribe members and friends.
Thank You.. Talk Soon
Hector Cuevas
The Alexa Director
P.S – I Finally Broke 100K Alexa Ranking – and it only took me 4 months… You guys ROCK!!… I couldn’t have done it without ya..
Further Reading:
71
Hey Hector!
Congrats on breaking the 100k mark! Totally awesome! You couldn’t have done it without delivering consistent, quality content either.
Interesting results… It was a great report so I can see why it was probably passed around. It’s fun to see those jumps in traffic.
Way to go!
Susanna
Susanna Hess´s last [type] ..“Network Marketer- Leave Me Alone-” – How To Avoid The Prospect Slap
Thanks Susanna,
I appreciate your comment – and I guess you’re right, CONTENT IS KING..
Talk soon
Hector
Hi Hector,
Congrats on going over 100K on Alexa Hector! As I always say value offered = value/accolades received. You provide awesome stuff here.
I agree with #2. When you offer something freely people tend to share it freely…..opt-in forms are important but sometimes seeing the Bigger Picture of reaching a larger number of people is the way to go.
Enjoy the day!
Ryan Biddulph
Ryan Biddulph´s last [type] ..What Is Abundance
Ryan,
Great point – yea we need to build our lists but we also need to build our brand and the best way to do that is to increase exposure..
thanks for stopping by
Talk soon
Hector
Hector, Congrats on the ratings! I am a recent follower of your blog and its easy to see how good content delivers valuable results.
This report provides some cool insight. Understanding how/why your customers (or followers) act and react in these situations is important to track; especially if you want to sell them on something!
Good detective work!
Trent
Trent,
Thanks bro – that’s a good point, these results can be used strategically in any other marketing campaign..
I appreciate your comment
Talk soon
Hector
Hey Hector,
First, I would like to say congrats in breaking 100k ranking!
I agree that it was passed on by individuals that downloaded the report. That was a great report you put together. I still can’t believe that you didn’t request for emails as an exchange. Keep up the awesome work you are doing!
Chat with you later…
Josh
Josh Garcia´s last [type] ..What Online Marketers Ought to Know About Having a Mentor
Josh,
Thanks bro – yea I could have easily asked for name and email, but I was looking for more distribution as oppose to more subscribers..
thanks for stopping by
Talk soon
Hector
Hey Hector, I would say your report went viral
Peter R Fuller´s last [type] ..Support my entry to the Famousbloggers ComLuv contest
Peter,
:0) – A mini-viral campaign.. I’m going for more next time..
thanks for commenting
Talk soon
Hector
You’re welcome dude.
You did an exceptional job on that post providing some relevant, easy to use content. And that’s exactly what leaders do.
So – Kudos to you Mr. Leader.
Have a great day,
Jerome Ratliff
Jerome Ratliff´s last [type] ..Is Free Leads Even Possible Online
Jerome,
Thanks bro – I truly appreciate that, Mr. Leader LOL
Talk soon
Hector
Congratulations! It just goes to show you that providing good content and helping people is the way to go. Gaining trust and letting people know that you will always have solid information will spike your traffic all the time!
Chris´s last [type] ..4235650 In 3 Months- Learn How To Do It Right Here-
Chris,
You’re totally right.. helping people is the main goal, if you can do that with all your might, great things happen.
Thanks for commenting
Talk soon
Hector
Wow this is a great resource.. I’m enjoying it.. good article
Glad you enjoyed it..
Talk soon
Hector
Hector,
I wanted to thank you for posting such great content on a regular basis. This is what creates traffic as we need things we can use and share with others!
Keep it up!
-Steve
Steve LHeureux´s last [type] ..Campaign Marketing – Using “Appreciation” To Attract- Retain and Get Referrals
Steve,
You’re very welcome man – You’re right, having good stuff to share is what creates traffic – so Ill keep doing my best
thanks for stopping by
Talk soon
Hector
Hector,
Congrats on your Alexa ranking and interesting stats you got there on your views..I like to use budurl to track my visits and traffic to my posts.
Chris Bernardo´s last [type] ..Top 5 Questions- I want to know about YOU
Chris,
Thanks bro – Budurl is a really good service too
Talk soon
Hector
Hi Hector,
Congrats on breaking the 100K! A great milestone which I still have to accomplish. I am really not surprised that you did it in such a short time frame. Your content rocks!!
Keep it up!
Ilka
Ilka,
Thank you so much, I really appreciate that..
Just keep providing that great content, and you’ll get there in no time.
Talk soon
Hector
Hey Hector! I am completely flattered you did a video for Elisabeth and me at youtube! Thank you so much. If I understood your guest blog at Laura Roeder´s blog I was already feeding my social media (wordpress, blogger, fb and linked in) through ping.fm. So the larger feed from superfeedr was not necessary any more. Thanks for clarifying this and thank you for you generous gift of teaching me so valuable things. Regards from Berlin/Alemania – Andrea – mil gracias!
Andrea Sydow´s last [type] ..Contraindicado para Drama Queens
Andrea,
You’re very welcome and don’t worry about it – I just wanted you gals to use the method effectively ..
so I hope that helped..
Talk soon
Hector
Sounds like congratulations are in order, Hector.
One question though (maybe I misunderstood something): isn’t is possible that you have more page view but less downloads because people looked at the page and did not convert to downloading the report?
Ana
Ana | Traffic Generation Cafe´s last [type] ..Social Media Tourist Trap- Now What
Ana,
That’s definitely a possibility, but it was a direct download and only 25% of viewers got it? That’s less than my lead conversion on my squeeze pages – so, if I get higher conversions for something people need to opt-in for, how could this not convert at over 50%?
Not saying it’s not possible – but that’s why I don’t think this was the case.
Thanks for sharing
Talk soon
Hector
Congratulations Hector! That is a great accomplishment to be proud of!
Stacy´s last [type] ..10 Reasons to Appreciate Difficulties
Stacy,
Thanks, I truly appreciate your comment..
Talk soon
Hector
Hector,
Great job getting under 100k!
That is my next goal before I get to 100 posts and
really getting back into the groove of things.
You are always providing great content and I enjoy
visiting your blog.
Have a great night!
Tommy D.
Tommy DiPietro | MLM Prospecting Hero´s last [type] ..HONEY- I Blew Up Our Home Based Internet Business!
Hey Hector,
Awesome report ans awesome insight, I’ve been spending some time here over the last few days and you are continually over-delivering on value!
I’m sure there are many bloggers out there who should be taking a leaf out of your book! (I will be) This is how it’s done man!
Congrats on the ranking!
P.S. It’s weird cos I just watched your Intro video and in mine I also mention my Alexa rankings in similar fashion! (You had the same results in half the time though lol)
Frank Profeta´s last [type] ..1 Chance to Make a Good Impression – Here’s 5 Steps to make it Great!
Hector,
You and this blog Rock! Congrats on the 100k triumph. What you say came true for you – deliver quality content, use the videos and being cool for your list…helpful stuff man! Thanks
- Steve LHeureux
Steve LHeureux´s last [type] ..Online Marketing- Simple 4 Step Process To Supercharge Your Business
Congrats on the 100K mark, thats awesome. My goal at the moment is trying to break the 1M mark lol since I have only had my blog for 2 months I’m happy its gone from 5M to 1M in that time!
I love coming to your blog because everything is short and succinct and you have info packed posts. Keep up the great work
cheers
Nat
Nat´s last [type] ..Warren Buffet – Ultimate Entrepreneur “Old Skool Style”
Those are some interesting pieces of data their Hector, and your distribution method with the no opt in turned out to be a quite an effective experiment.
I was particularly interested in the number of people who actually traced back the source of the download – to your site that is.
It seems like you have employed a great way to using viral marketing
Josh@Network Marketing Consultant´s last [type] ..Top Network Marketing Companies
Hector,
I love the fact that you gave away such great info without asking for a an email address! That raised the credibility right there for you!
So, that is my biggest lesson from this post!
Thanks for sharing because thanks to you sharing, I have learned something powerful!
Kim
Kim Tarr´s last [type] ..Video Marketing Basics To Get People To Join YOU In Your Business